You may not think it but a little thing like capitalisation can be a big deal. We would diplomatically suggest capitalisation is hugely important to your brand and your business. Capitalisation affects readability, comprehension, and usability. It even impacts how people view your brand. Title case vs. sentence case In most products and websites today,…
What is SEO, and how long does it take? Explore our quick guide to what results to expect from your SEO efforts Search Engine Optimisation (SEO) is having your website rank appropriately for relevant keywords based on trust, experience, and the quality of your site content. However, in a world where most things take a…
When link building in SEO, once in a while, you might want to mix it up a little. Particularly when it comes to blog commenting. Blog commenting is still a main staple in the SEO’s diet. It’s a little more refined than the SEO of yore where sticking your link in any old blog would…
Creating great ideas is hard. Really hard. If it wasn’t then the whole world would be flooded with brilliant, technological solutions to mankind’s every problem and you’d never have to read a blog post meticulously recounting someone’s uneventful trip to the shops again. But sadly, inspiration remains a problem that afflicts even the most imaginative…