If you, like millions out there, have an online business, you will know that there have been significant changes recently in the way Google ranks websites. There has been a major update last month and there have been (as usual) winners and losers to this change. I’ll discuss some things that you can do to…
Be careful with links Links make the Google world go round – but it’s not just a case of more = better. Quality is the most important consideration when evaluating potential link prospects. So how do you know if you want a link from a website or not? Metrics (Page Authority/Domain Authority) Easily accessible through…
Having trouble with your outreach in 2025? Creating an email for link building is nothing new and has been around for a while. However, it can be a relentless task and take up a lot of time, and sometimes, there will be very little to show for it. But sometimes, it can pay off handsomely…
There is nothing quite like receiving a new client, an SEO’rs Christmas come early, a brand new untouched toy which no one else has got their hands on yet, except quite possibly the web design team. But, in terms of on page and off page work a new client with a new site is about…
Over the past few weeks there has been a lot of talk about “unnatural links detected” notices that are being sent to webmasters. If you have done a good job then you would have not seen the notice so here is what it looks like. Received a notice but no change in my rankings? The…
Building back links is a large part of any SEO engineer’s working day. As a result there are numerous articles, tips, and tricks freely available. This article covers white-hat SEO techniques many SEO companies use and the transparency that our in-house approach is proud of. I want to make it clear that I don’t claim…
Buy Success You can buy backlinks from many online places and search for related, themed and non-themed directories that provide links. You can join membership forums/clubs that let you place profile links. You can pay to have content created and released across article sites. You can hire staff or freelancers to manage your brand, create…
If You Use a Seo Company, Then 9 Times Out of 10, You Are Going to Be Disappointed In a Twitter survey of over 6,000 UK companies conducted by Surveys Online, 92% of businesses that use SEO believed they were wasting their money. The survey questions were as follows: Have you changed your SEO company…