Custom Build vs WordPress websites
If you decide to take your business to the next level, you need an engaging website. It will increase your chance of prospective clients enquiring or purchasing, increasing leads and sales. However, one decision you will face is creating a unique, custom web design or using a pre-built template on a platform such as WordPress.
WordPress may seem more straightforward, but is this the best decision?
Custom websites
Custom website designs are developed by a team that can provide specific modifications that WordPress can’t offer. You will work with a web developer to determine your business’s particular needs and tailor the website design accordingly. You can have a bespoke CMS, CRM, e-commerce platform, and dashboard applications.
The benefits of a custom-built website
There are numerous benefits to investing in a custom website, including:
- Your website will have a unique design that isn’t replicated anywhere else.
- The website functionalities will be built around the businesses’ needs, working seamlessly.
- Your customised website can be easily adapted to grow alongside your company.
- The developer can optimise your website during the creation process, giving the website a foundation for search engine optimisation.
- Your website will be optimised for all devices.
Although a custom website is a longer process and more expensive than a templated website, it’s an investment. However, be careful, if you’re planning to make changes regularly to your site, or grow your content because they’re not easy to change or add to, leading to bills to the designers and developers each time.
WordPress sites
The most common way to start a business is to set up a WordPress site. WordPress provides a wide range of templates that can be purchased for your website. What began as a blogging platform is now a full-featured content management system. People with basic website knowledge can create a website without a developer or agency. Explore WordPress SEO.
The benefits of a WordPress website
Key benefits of a WordPress site include:
- This option is a cheaper option for those with low budgets
- You will be able to develop your website quickly
- You choose a theme/template and can switch between designs
Bear in mind:
WordPress sites come with built-in features and thousands of plugins to improve their functionality and design. However, be careful not to slow down your website’s load speed and SEO.
Despite WordPress being cheap and quick to set up, you aren’t limited to how personalised your website can be. Using page builders, you can create bespoke designs not seen elsewhere. Need help with web design?
In summary
Both routes have their benefits and considerations. Deciding which type of website you need depends on the functionalities you require and the budget available.
If you have a limited budget and time to develop a WordPress site, it’s a good option.
Want to discuss your project further? Contact our web design team or call us at 01483 921741.