How The First Six Months Of Your SEO Can Give Better Results

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What The First Six Months of SEO Looks Like

This is exactly how you will know that your SEO is working – our typical initial process for the first six months of digital marketing.

Months 1-2:

  1. Regular emails will arrive requesting confirmation of new content strategies and plans.
  2. Local competitor, industry and keyword research sent to you to keep you in the loop.
  3. More emails arrive showing you new live content for you to proof. If you are too busy, we will proceed with publishing.
  4. Marketing or in-house managers are emailed for any updates.
  5. Contact form set up and improvement. Test emails arrive from all contact forms to ensure they are working.
  6. SERPs arrive directly in your inbox. These are examples of sites that rank in Google for all your keywords. You might notice other keywords and phrases you had not thought of.
  7. Changes are made to the website to improve the user experience.
  8. Annoying web errors are fixed and resolved; this can include various aspects of technical optimisation, such as site code and metadata.
  9. We’ll begin improving the authority and strength of your website with backlinks.

Months 3-4:

  1. The website has been updated with new communication methods, including LiveChat, Enquirybot, and WhatsApp.
  2. Your website can now be found on Google (admittedly, perhaps on page 2).
  3. Traffic begins to increase marginally.
  4. The sales team/reception report a slight increase in leads and telephone calls.
  5. The website is noticeably better, and the pages/treatments are more accessible to navigate and better at explaining your products to customers.

Months 5-6:

  1. Content plans are expanded, and the team can easily convert leads as new customers are better informed.
  2. Better leads and conversions are starting to be received.
  3. New backlinks and other external ranking signals start to take effect.
  4. Google has indexed all new content, and visitors to the website are more likely to visit.
  5. The site moves onto the first page for several important keywords.
  6. The sales team gets busier and recommends the website as a client resource.
  7. New leads and sales begin to arrive from users in locations where the business has not regularly seen conversions.
  8. The team attends monthly Zoom meetings and makes new suggestions of their own.
  9. New offers become clearer and more effective as the team buys into the website’s growth.
  10. Your company starts outperforming the competition.

The website is generating revenue for the company and serves as a point of pride.