E-commerce SEO E-Commerce is lucrative and the best route to take if you’re considering digital marketing. However, as easy as it is to make money from a product, it’s much more difficult to appear in search results against much larger competitor brands with budgets in the millions and a long history behind them. But that’s…
SEO Timelines One of the great debates we have heard for years is how long search engine optimization takes to work. We’ve often seen SEO companies and other colleagues shake their heads and start muttering, “How long is a piece of string?” The answer, as elusive as ever, is that it depends. We’ll walk you…
What The First 3 Months of SEO Essentials Is your SEO not working as fast as you would like? We have created a first 90-day checklist to help. For all new clients, we create a simple strategy that outlines what is expected from both parties, who to report to and what is essential to emphasise….
Google’s Latest Backlink Update Thanks to Patrick Stox, who attended the recent Search Marketing Conference in Bulgaria, we now know some updated, important information for SEO. Posted to his Twitter (X) on April 19th 2025, Product Advisor, Technical SEO, and Brand Ambassador at Ahrefs, Patrick Sto, revealed: “We need very few links to rank pages……
The perfect way to structure a blog to engage the audience Are you ready to wow your blog readers, rank in search engines and boost social shares of your content for more visibility? But with almost 10 million blogs published daily, how do you stand out? Our team has compiled our top tips to ensure…
HTTPS vs HTTP HTTPS sites have risen in popularity in the past couple of years, and for good reason. Google is constantly changing its search algorithms, and this time around, the difference between HTTP and HTTPS websites is the focus—if you’re looking to market your business effectively online, listen up. HTTPS defined In simple terms,…
SEO vs Google Ads When planning your digital marketing strategy, it is crucial to consider both SEO and Google Ads to decide which is best for your business—or whether you should do both. What is SEO? Search engine optimisation (SEO) is optimising your website to show prominently in Google’s organic search results. Websites on the…
Did you know that Google is trying to make it less likely for users to leave their search engine results page? Yep, that’s right! Your efforts to get into the top rankings on Google could be hindered! Isn’t the world of online such a happy place for businesses at the moment? However, as always, our…
Google’s page experience update for 2025 It’s no secret that Google wants business owners to design their websites with the end-user in mind. However, in 2025, this will no longer be just guidance but a signal for ranking well in their search results. What is Google’s page experience update? Google’s Page Experience signal judges web…
Local SEO costs approximately £100 per optimised page for a location plus keyword Example: 30 locations focusing on one keyword Group Write 30 pages for £1,240. Build 30 pages with images & optimise £1,084 10 backlinks £900 Analysis of traffic and conversion data Full reporting Perhaps you agree that local SEO is suitable for your…